{"schemaVersion":"1.0","reportId":"example-important-pages-2026-08","reportType":"important_pages_evidence","dataMode":"illustrative","generatedAt":"2026-08-01T09:00:00.000Z","disclosure":"This is an illustrative report for a fictional company. The evidence patterns are realistic, but the domain, counts, samples, and outcomes are not customer results.","subject":{"displayName":"Northstar Analytics","domain":"northstar.example"},"observationWindow":{"start":"2026-07-01","end":"2026-07-31"},"summary":{"importantPagesReviewed":3,"highPriorityFindings":2,"highestPriorityPage":"https://northstar.example/docs/install","plainLanguageFinding":"Fix crawler access to installation docs first, then strengthen the pricing and comparison pages for the sampled questions where other sources were preferred."},"pages":[{"rank":1,"url":"https://northstar.example/docs/install","pageRole":"Installation documentation","verdict":"Search crawler blocked","priority":"high","evidence":[{"id":"docs-access-observed","evidenceType":"crawler_access","provenance":"observed","label":"Access response","statement":"A request using the Claude-SearchBot identity received HTTP 403 while a standard browser request received HTTP 200.","platform":"Claude-SearchBot","value":403,"unit":"HTTP status","collectionMethod":"Public user-agent access check"},{"id":"docs-access-inferred","evidenceType":"access_gap","provenance":"inferred","label":"Likely access gap","statement":"The differing responses indicate that an edge or bot rule is the most likely reason this crawler cannot retrieve the page.","collectionMethod":"Comparison of crawler and browser access responses","basedOn":["docs-access-observed"]}],"whatItMeans":"The installation page is unavailable to the tested search crawler, so content improvements on this URL cannot help that crawler until access is restored.","whatItDoesNotProve":"This single access check does not prove that every Claude product, crawler IP, geography, or request path is blocked.","recommendation":{"title":"Restore search-crawler access before rewriting the page","summary":"Review the edge rule producing the 403, preview a narrow allow rule for search and user-directed retrieval identities, and leave training-crawler consent as a separate decision.","changes":["Identify the Cloudflare or origin rule matching Claude-SearchBot.","Preview an allow rule scoped to the public documentation path.","Keep authenticated, admin, and private documentation excluded."]},"verification":{"baseline":"Claude-SearchBot access check returned HTTP 403 on 2026-07-31.","successCriteria":["Claude-SearchBot receives HTTP 200 or a canonical redirect followed by HTTP 200.","Browser access remains HTTP 200.","No private or authenticated path becomes public."],"observationWindow":"Repeat immediately after the change and monitor for 14 days."}},{"rank":2,"url":"https://northstar.example/pricing","pageRole":"Pricing and plan-fit page","verdict":"Crawled, absent from citation sample","priority":"high","evidence":[{"id":"pricing-crawl-observed","evidenceType":"crawler_visit","provenance":"observed","label":"Crawler visits","statement":"OAI-SearchBot requested the pricing page 18 times during the observation window.","platform":"OAI-SearchBot","value":18,"unit":"server requests","collectionMethod":"Server-side request log"},{"id":"pricing-citation-sampled","evidenceType":"sampled_citation","provenance":"sampled","label":"Citation sample","statement":"The pricing URL appeared in 0 of 12 recorded answers across a fixed set of plan-fit and pricing questions.","value":0,"unit":"citations in 12 sampled answers","collectionMethod":"Recorded answer sample across ChatGPT search and Perplexity"},{"id":"pricing-gap-inferred","evidenceType":"crawled_not_cited","provenance":"inferred","label":"Crawled, not cited","statement":"Access exists, but the page was absent from this citation sample; plan facts and comparison context are the next things to inspect.","collectionMethod":"Relationship between observed requests and sampled answers","basedOn":["pricing-crawl-observed","pricing-citation-sampled"]}],"whatItMeans":"The page is reachable and repeatedly requested, but it did not appear as a source in the defined answer sample.","whatItDoesNotProve":"The sample does not prove that the pricing page is never cited, ignored by every model, or responsible for the absence by itself.","recommendation":{"title":"Make plan facts easier to extract and compare","summary":"Publish a concise plan-fit table, keep pricing and limits consistent with machine-readable sources, and answer the sampled buyer questions directly on the page.","changes":["Add a plan-fit table with audience, price, limits, and exclusions.","Link the visible plans to the canonical machine-readable pricing file.","Add direct answers for the recorded pricing and plan-fit questions."]},"verification":{"baseline":"0 of 12 recorded answers cited the page in the July sample.","successCriteria":["Pricing facts remain consistent across HTML, JSON-LD, and pricing.md.","The page appears in at least one repeated answer sample using the same questions.","Crawler requests continue without a new access regression."],"observationWindow":"Repeat the same answer sample weekly for 28 days."}},{"rank":3,"url":"https://northstar.example/compare/warehouse-tools","pageRole":"Commercial comparison page","verdict":"Competitor source gap","priority":"medium","evidence":[{"id":"comparison-source-sampled","evidenceType":"source_gap","provenance":"sampled","label":"Source gap","statement":"A competing comparison source appeared in 7 of 12 recorded answers; Northstar's comparison page appeared once.","value":7,"unit":"competitor appearances in 12 sampled answers","collectionMethod":"Recorded source comparison using the same question set"},{"id":"comparison-reason-inferred","evidenceType":"source_gap","provenance":"inferred","label":"Likely content gap","statement":"The competing source answers deployment, data-retention, and pricing questions that Northstar's page leaves implicit.","collectionMethod":"Page-content comparison against sources in the recorded sample","basedOn":["comparison-source-sampled"]}],"whatItMeans":"Another source more consistently answered the sampled evaluation questions, giving Northstar a concrete comparison-content gap to address.","whatItDoesNotProve":"Source frequency in this sample does not establish general market preference, answer quality, or future citation behavior.","recommendation":{"title":"Answer the comparison questions the preferred source covers","summary":"Add a balanced, source-backed table for deployment, retention, pricing, and best-fit criteria, including cases where the alternative is the better choice.","changes":["Add explicit comparison criteria tied to the recorded questions.","Cite primary sources for competitor facts and show the checked date.","State who should choose each option instead of declaring one universal winner."]},"verification":{"baseline":"Northstar appeared once and the competing source appeared 7 times in 12 answers.","successCriteria":["Every comparison claim links to a primary source and checked date.","The repeated sample shows whether the source gap narrowed.","The page remains balanced when the alternative is a better fit."],"observationWindow":"Repeat the fixed question set weekly for 28 days."}}],"methodology":{"evidenceModelUrl":"https://seellm.com/docs/evidence-model/","definitions":{"observed":"Directly recorded from a request, response, or referral signal.","sampled":"Recorded from a defined, repeatable set of generated answers.","inferred":"A diagnosis supported by stated observations or samples, not direct proof."},"limitations":["The company, values, answer samples, and outcomes in this example are illustrative.","Crawler identities can be spoofed unless vendor network ownership is verified.","Generated answers vary by model, prompt, geography, account, and time.","A missing observation is not proof that no activity occurred."]}}